As consumers across the globe seek to renew their focus on self-improvement and spiritual growth in the new year, healing crystals are poised to take center stage. The mystical gemstones, which believers claim carry ambient energy, are being touted by influencers and celebrities from Adele to Kim Kardashian as powerful aids to reach wellness goals. But, as with any wellness trend, critics have questioned whether crystals are actually effective. But that hasn’t dampened demand. Rather, the recent resurgence of crystals has been propelled by an emerging generation that’s drawn to their natural beauty and perceived mystical powers, including a placebo effect. In fact, scientific studies have shown that believing in a treatment can actually alter your perception of the pain you’re experiencing.
As the crystal industry continues to boom, consumers should be wary of some online sellers that may have unethical supply chains. For example, some crystals have been mined in conditions that contribute to human rights abuses and environmental destruction. The shady extraction process isn’t helped by the fact that many mining companies don’t have the required safety equipment, and workers often inhale silica, a mineral compound linked to silicosis.
But, despite the challenges of sourcing, there are sellers that make a clear commitment to responsible practices. Here are 18 to shop from, ranging from rock emporiums that work directly with mining partners to small Etsy boutiques that include detailed sourcing info on each piece.
House of Intuition
With locations in California and Florida, this spiritual boutique sources its stones from all over the world. From raw quartz to agate geodes, this shop has a vast inventory of high-quality pieces to choose from. The store’s founders have worked closely with their vendors to ensure they get the best possible price for each item, and the prices are well within reach for anyone on a budget.
This boutique from a former Army brat focuses on healing and self-growth, offering crystals and other spiritual items like tarot cards and dreamcatchers. The store also carries ethically sourced and sustainable sage for cleansing rituals.
Known for its popular mystery boxes, this store stocks more than 2,000 different crystals and rocks. You can find everything from agate geodes and tumbled amethyst to selenite skulls and crystal wands. You can also purchase individual crystals by the ounce or a variety of kits that help you focus on specific intentions like manifesting wealth and love.
Aside from carrying a wide array of crystals, this shop also sells holistic lifestyle products like bath soaks, herbalist essential oils and Hoodoo candles. Its selection of Native American-made and -inspired items makes it a great place to support Indigenous-owned businesses, too. Founded by herbalist Ally Sands, this L.A.-based store offers a variety of spiritual items, from crystal bracelets that promote manifestation to healing kits that include hematite and citrine.